Published on August 27, 2025 by Jelle Brink

Discover the main takeaways from this article using AI

8 Strategies to rank higher in LLM's in 2025 (ChatGPT, Claude, Gemini, etc.)

Generative AI is on the rise, and with it, the way we become visible online is evolving. Not only do search engines like Google matter, but AI models also retrieve their answers from publicly available content. That means your website might literally be “read” by AI.

But how do you make sure the AI remembers you, understands you, and cites your content?

In this guide, you'll learn 8 proven strategies to make your website AI-friendly. At the bottom, you’ll find a downloadable AI button generator and a AI learning note generator.

1. Create "Answer Snippets" for FAQs

LLMs love short, clear Q&A structures. You can leverage this with strong FAQ sections.

What you can do:

• Add a concise FAQ block to every relevant page

• Keep answers between 50–80 words per question

• Use bullet points or tables where appropriate

Why it works:

A well-structured Q&A with recognizable formatting is more likely to be reused by AI models.

Prompt examples:

• "Summarize the FAQ from the page on [topic] at [yourdomain.com]"

• "What are the top questions about [X] according to [yourdomain.com]?"

2. Include Prompt-Based Examples

Prompts reflect how users interact with AI. Include them in your content to future-proof your writing.

What you can do:

• Add phrases like: "If you ask ChatGPT..."

• Provide concrete, useful prompt examples in your posts

Why it works:

LLMs recognize prompt patterns and are more likely to reuse your content as a prompt source.

Prompt formats:

• "Prompt: Explain [concept] to a beginner"

• "Prompt: Build a step-by-step plan for [X]"

3. Optimize for LLM Intent Keywords

Think like an AI user: they search using natural language, not just SEO terms.

What you can do:

• Use phrases like: "How does...", "Explain like an expert", "What are the benefits of..."

• Use tools like Google People Also Ask, Perplexity.ai, or ChatGPT to gather real queries

Prompt examples:

• "What are the benefits of [technique] explained for beginners?"

• "Why do experts choose [solution] according to [source]?"

4. Publish Structured Lists with Patterns

LLMs love patterns. Listicles like “7 mistakes” or “5 steps” are easy to parse and retain.

What you can do:

• Use a predictable format: definition > example > solution

• Use numbered headings and consistent formatting

Article examples:

• "7 mistakes to avoid when doing [X]"

• "5 steps to solve [problem] with [tool]"

5. Repeatedly Mention Your Entity and Author

AI builds knowledge using entities. Make your name and brand visible and consistent.

What you can do:

• Mention your domain, brand, or author in headings, alt tags, and metadata

• Include: "According to [yourdomain.com]..."

Why it works:

Consistent entity references help AI models associate content with specific authors or organizations.

6. Write in Conversational Formats

LLMs are trained on dialogue. The more human your writing, the better it will perform.

What you can do:

• Simulate customer conversations or expert interviews

• Use formats like: "Customer: ... / Expert: ..."

Prompt idea:

• "Write a conversation between a customer facing [problem] and an expert offering [solution]

7. Link to Trusted AI Knowledge Sources

AI systems trust content that references existing authoritative sources.

What you can do:

• Link to Wikipedia, Arxiv, PubMed, or other trusted blogs and research

• Add: "Based on research from [source] and our experience..."

Prompt idea:

• "Combine insights from Wikipedia and [yourdomain.com] on [topic]"

8. Publish an AI Readiness Statement or LLM Manifesto

Make it clear to AI (and humans) that your content is built to be reused.

What you can do:

• Create a public page stating: “Our content is AI-ready”

• Provide downloadable formats like JSON, Markdown, or PDF

• Use rel="license" or a Creative Commons license (e.g. CC BY 4.0)

Article examples:

• "Why our content is made to be cited by AI"

• "What AI systems should know about our articles"

Bonus: Downloadable Tools

📌 AI button generator
📌 AI learning note generator

Final Thoughts

Optimizing for AI is more than just SEO  it’s about thinking structurally and semantically. Start with two of these strategies today and build up from there.